Money 20/20: Demystifying the SMB Solutions Landscape
Small and medium businesses are an enormous market opportunity—and one that’s notoriously difficult to penetrate. Owners and proprietors aren’t focused on how payment or accounting technology actually works—they just want the most frictionless solutions. But as technology evolves, SMB’s potential problems are poised to multiply, from liability shifts to escalating fraud.
Join me, Brent Warrington, as I discuss the rise of frictionless payment technology on a panel of top payment executives at this year’s Money 20/20 conference. During the panel I plan to discuss some of the most pressing pain points for the SMB market, as well as share real-world case studies with my esteemed payment colleagues. Moderated by Marianne Berry, Managing Director, Payments Insights, Auriemma Consulting Group, this session will help attendees understand the challenges in targeting and marketing to SMB customers, as well as how to shape products to address the most urgent market needs.
- Paul Bridgewater – CEO, Sage
- Bob Carr – Chairman & CEO, Heartland Payment Systems
- Russ Fujioka – President, U.S., Xero
- Jason Pavona – Co-Founder & CEO, Pazien
- Brent Warrington – CEO, Hyperwallet
When? Wednesday, October 28th, 12:40 p.m.
Where? The Venetian, Las Vegas – Track 2: POS, Processing & Open Platforms
For more information on this session, please visit the official session page on the Money 20/20 website. Curious to learn more about my thoughts on frictionless payments? Then shoot me a message through the below author comment form; I’d be happy to chat further.
See you in Vegas!